#howistack

Introducing the David Yurman's #StaxCollection#HowIStack follows a day in the life of a Publicist, a Photographer, and a Boxer.

To consumers, 'stacking' responsibilities has always been part of the David Yurman brand. This collection has a place within the luxe-bohemian style, represented in DY's free-spirited ethos. By incorporating the zoom feature on Instagram we incorporate multi-faceted flatlays and editorials to show personas that make the modern woman.

Social Media Manager: Sofia Juarez  |  Senior Producer: Jeff Smith  |  Creative Director: Harry Bee  |  Agency: The 88  


THE PUBLICIST / designer

14350863_1190775060994381_547111471243329536_n.jpg
giphy-1.gif
giphy-3.gif

the boxer / broker

14540446_1206428889424974_8810301405383360512_n.jpg
14565002_1773308959591576_4087149307608694784_n.jpg

the photographer / author

giphy-4.gif
giphy-2.gif
14448225_870992866334864_7397605010105696256_n.jpg
14488361_1584040991901009_7249980743554695168_n.jpg
giphy-5.gif